Commitment is self love in action. I learned this concept recently from thought leader Chris Brogan. I suppose at some level I knew this deep down all along. But Brogan stated it so simply—in context of growing both our lives and our businesses—I just had to share. To paraphrase Chris, he said:

Commitment is a love of yourself. If you are not keeping your commitments (to yourself) you are cheating and having an affair on yourself. You are betraying you. And if you can’t love you, you can’t execute on all the things you want to do.

I found this very powerful—and a bit unsettling. To think that I have been cheating, and cheating on, myself is disturbing.

I’ve also found the opposite to be true: self-love equals commitment. All doubt, fear, apathy, or procrastination is fundamentally rooted in a lack of self love. When your mind leads with thoughts like, “Good things like that don’t happen to people like me,” how motivated are you going to be to go out and create the life you desire?

Robert Holden said, “No amount of self improvement can make up for a lack of self acceptance.”

When you truly love and accept yourself—warts and all—you do what it takes to become the best version of you possible.

Because you’re worth it.